Six Higher Education Institutions from EU and non-EU countries and one thematic well-established association have united to encourage the academic collaboration between well-established, experienced as well as relatively new institutions dedicated to the shared vision and a common goal to develop a joint program design for the top-notch marketing program which will respond to the needs of local and international markets through integrating ICT with Marketing.
The team met to establish guidelines and deadlines for future activities regarding the design of the new study program and its promotion.
Versailles, France, March 2023
