Inspiring leaders from Egypt

Engineer Ahmed Osman Ahmed Osman is one of the highly distinguished business personalities in Egypt, Middle East, Africa and many parts in the world. He is the youngest son of Engineer Osman Ahmed Osman, the founder of the Arab Contractors (the largest Arab contracting firm between the 1960s and 1980s) who led the Egyptian efforts to build …

Traidenis – a Synonym for Water Treatment

In Lithuanian society today, many people, even those living in the smallest villages, have heard about environmental protection and the treatment facilities needed to ensure it. Why are Lithuanians so aware of this issue? Sigitas Leonavičius, CEO of UAB Traidenis, which celebrated its 25th anniversary in September, and President of the Vilnius Chamber of Commerce, …

Corporate Social Responsibility – a Business Direction

A survey titled “Attitudes of the Lithuanian Population towards the Role of Business in the Pandemic Period” conducted by the independent market research company RAIT Group for the Vilnius Chamber of Commerce, Industry and Crafts (hereinafter referred to as the “Chamber”) showed that even during the pandemic, a higher proportion – 34% of the population …

The Digital Word Emphasizes the Significant Role of Videos

Technology is everywhere. The enormous challenge for people, businesses, and society are to face the implications of digital change. Video marketing is exploding in its popularity, and it is becoming the most popular way to market business ideas. Tanja Sedej explains, why videos have been getting the attention they deserve. Tanja Sedej is a creative …

Video Storytelling is the Future of Marketing

Author:  dr. Tanja Sedej, director of marketing agency We explain /Tanja Sedej is a director of the marketing agency, professor, consultant, mentor, and author. Her passion represents sharing knowledge as an assistant professor. She appreciates when theory is linked to practice. She is also a co-founder and CEO of a digital marketing agency We explain. …

IAC 2021 Bridging Academia and Industry

The International University of Malaya-Wales (IUMW) is proud to announce the first International Academic Conference (IAC) 2021, a virtual event taking place between 26th-28th October 2021. The conference will have experts highlighting the possible business disruptions to the supply chain and in its place a new economic model. Lessons from business history show that while …

Focus Meetings to Foster the Cooperation in Future

In an effective presence of EUMMAS, the European Marketing and Management Association valuable members participated in a high profile conference “ Pandemic challenges and opportunities for corporate social responsibility” that was held in Vilnius, Lithuania at 15-16 September 2021, discussing many topics in the context of crisis management, managing, and uncertainty, innovation and CSR along …